The Loss leader is a recurring monster in the Dragon Quest series which was first encountered in Dragon Quest VI: Realms of Revelation. It is a powerful general in the Demon Lord's army of monsters.
The loss leader resembles a physically-fit, male human with a green skintone and whited out eyes.
He wears a minimal set of dark armor that doesn't cover much of its body, consisting of wide pauldrons, small metal plates that only cover the side of his chest, boots, vambraces, and a metal fauld covering a pair of black briefs. This attire is completed with a long red cape around his neck. In his right hand, he wields a double-bladed weapon. This weapon is similar to its armor and has a metallic handgrip and two sharp, curved metallic blades in each extreme.
In battle he boasts fast and furious fists, hitting foes four times in quick succession. He is also knowledgeable in magic, being most recurring spell being the Frizz line.
The undisputed champion of the underworld. His mastery of magic and martial arts is a result of his tireless training. He cuts a fine figure in his crimson cape—a monstrous matador who makes all the other monsters say 'olé!'
In marketing terms, a loss leader is a pricing strategy in which a product is sold below its market cost in order to stimulate the sales of more profitable goods and services.
Vintage artwork, circa 1995
XI polygon model
A malicious loss leader
Scan Battlers card
